Pharmaceutical Rush Business Game – Win a EUGLOH trip!
Pharmaceutical Rush Business Game – Win a EUGLOH trip!
2021. November 25.
2 perc
Three days, seven teams, one trip.
This serious game on Pharmaceutical Marketing is an online management simulation, focused on marketing strategy. It helps participants to develop their understanding and command of the whole marketing decision-making process for health products and drugs, from strategy design to sales execution.
During 7 rounds over 3 days (13-16 December), teams of students compete for the leadership position at the end of the game (winning criteria is the share price).
Since teams are composed of members from several universities, students will also benefit from virtual mobility and an intercultural experience. An expert will lecture students on interculturality during the kick-off and the debriefing sessions.
The winning team will earn a trip to Paris or to other universities of its members. More information and registration here until the 8th of December.
See the full video of the last edition:
Would you like to have some tips? Join this session on the 26th of November:
The winning team of the last year will provide some quick tips on how they cracked the game and won the trip.
Schedule (time in CET)
12:40: opening by Delphine JOSEPH, Director of the Graduate School HeaDS, and sponsor of the trip.
12:45: quick presentation of the rush game, 20 min for slides, 10 mins for Q&A.
13:15: the success story of the winning team [Fakhara from Univeristy of Szeged, Yanis from University Paris Saclay], 20 mins for slides, 10 mins for Q&A.
